The Munroe Group, LLC

What it means	Introduction or refinement of a disciplined, comprehensive, pragmatic marketing approach.
What it does	Drives revenue growth and increased ROI by ensuring: Focus on the right customers with the right products Rational marketing investments tied to opportunities and return Cohesive strategies that incorporate and capitalize on cross-functional realities
How we deliver it	Tailored to your specific objectives, we collaborate closely with your teams to: Take you back to basics--who's your customer, with what and how are you meeting that customer's needs? Validate and/or develop strategies for profitable growth. Develop a roadmap to implement those strategies, incorporating: Action plans for all relevant traditional marketing components (e.g. market research, product management, sales channels, marketing communications) Impacts and/or action plans for other business operations functions that touch the customer Timelines that outline (often phased) implementation of strategic initiatives Organizational planning, development and/or restructuring if needed Outline milestones and metrics for success, the "what", "how" and "when" to monitor results.
What it looks like	Services are customized according to your needs. To get a feel for deliverables, review these: Table of Marketing Services sample components Summary of a turnaround project we completed for a Jamaican wireless client

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