Growth challenges multiply in foreign markets, with remote operations, unfamiliar market dynamics, regulations, business operating procedures, languages and cultures. Successful navigation of this complexity is critical for technology companies entering the US market, where the market size, demands and resulting potential for global credibility raise the stakes exponentially.

Teaming with affiliate Advanse International, Inc., The Munroe Group, LLC has helped several European companies establish profitable US operations. Our us pep^sm services build on the three keys to US market entry success: Preparation, Execution, and Pragmatism.

us pep^sm services help non-US clients accelerate return from US market entry and include:

• Market validation and strategy development
• Partner search and negotiation
• Managed on-demand business operations

What it means	Application of US market expertise, cross-cultural proficiency and operational efficiency of on-demand business resources to US market development for non-US clients.
What it does	Accelerates ROI in US market entry initiatives by: Validating your business space in the US Developing market-centric development, partnership and distribution strategies for your product or service in the US Avoiding common pitfalls of US market entry Capitalizing on and managing flexible, on-demand resources for required business functions (e.g. management, marketing, logistics, repair and maintenance, legal, finance, human resources)
How we deliver it	We offer you an expedient, cost-effective, success-based approach to US market participation that may progress as follows: Regular export to and/or third party distribution in the US "Virtual" presence (US business entity, US address, sales and operating contacts) Expanded presence, which may include hired US staff, physical US headquarters, and/or design and manufacturing sites In close collaboration with your team, we: Validate US market viability Define market entry objectives and strategies Identify, recommend, contract and manage resources to fill key business roles in the US, including strategic partnerships Develop a roadmap for new market entry, incorporating: Roles, responsibilities and organizations Business and operating infrastructures Channel management and customer interfaces Success-based market expansion strategies Outline milestones and metrics for success, "what", "when" and "how" to monitor results.
What it looks like	Services are customized according to your needs. To get a feel for deliverables, review these: Table of sample US market entry components we provide under the banner of us pepsm Table of sample marketing components that may be incorporated into us pepsm market entry services Table of sample channel optimization components that may be incorporated into us pepsm market entry services Summary of a current us pepsm US market expansion project